Hi Fallan,

Please find attached visuals for your web design.

Logo: Same concept as 4i Water Services except in pink and coral. It’s a pathway leading to a house.
Testimonials background: Your logo positioned in what I feel is like a speech bubble.
Footer background: Larger logo tinted back – adds some more branding.

Stock art: We’ve used carefully chosen stock art throughout.
Header: A couple in their new home painting a wall in your colour pink.
Services: I didn’t want to use cliche photos but more non-descript photos of nicely designed homes in colours that blend well with your branding.
Calculator: A woman poundering how much she can borrow.

Functionality:

Services has some Pager dots – indicating that the services can include more than three, and will be swipeable to see more.
Testimonials: Has arrows to cycle through more reviews.
Videos: Embeded videos
Link: Links to browse the website, links to social media and outbound links in footer.
Call to action: Big buttons in hero section of website, large phone number and clear ways to contact you in the footer.
Mortgage Calculator: Designed with simplicity in mind, is a multi stage funnel to generate a lead and capture client email address (not shown).

Colour palette:

Primary colour: Pink
Secondary colour: Coral

We have a light pink, a light grey and a dark grey.

Copywriting:

Mostly for illustration purposes only and can be changed. Although headings have been carefully chosen to engage the visitor and help answer their questions. Less “WE’s” and more “I’s and You’s”.

Designed for mobile:

The website has been designed for mobile as well. We design using a grid format which collapses down to a viewport perfect for small devices.

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Please let me know your feedback including any changes or additions you would like to be made. As mentioned in our meeting, we design themes that can be used for as many pages as you wish. The logic of this page can be applied to other pages of the website – i.e I’ll build in the functionality for you to change the images, text etc.

If you are happy with this design and you wish to give me your approval, I can begin coding the website up for you straight away.

Thanks,

Adam 🙂